I’m betting the farm that people still want to be famous
In 2002 a new TV concept stormed into Americans’ living room. It was a show called American Idol, where hopeful singers by the thousands from across the country competed for a chance to be the “American Idol” winner.
The concept is each week, the semifinalists sing for a panel of judges, the studio audience and television viewers. The judges weigh in on every performance, but the viewing public votes via telephone and text messaging immediately after each performance show, and the results are announced during the broadcast of the following episode.
The allure of becoming a rockstar is pretty much every teen’s dream. I mean who doesn’t want fame, fortune, and “likes” on their Instagram posts? Unfortunately, there is only 1 winner each year on American Idol. If you do have a garage band or you’re a recording artist who wants to become famous you might want to take things into your own hands to get your music out to as many people as possible.
I still run into musicians who are holding out for the allusive “record deal.” You know, where a slick A&R (Artist & Repertoire) rep from say, Mr. Brick Records spots your band in a smoke-filled night dance club in Walla Walla, Washington, and signs you to a 5 record deal. That’s not going to happen for 3 reasons:
- There is no Mr. Brick Record company
- Dance clubs are smoke-free facilities
- The Coronavirus has all smoke-free dance clubs shut down
The 1980s called and they want their Big hair, sweatbands, and spandex back. This is 2020 and I want to help you promote your music. You can do it. The initial date of death of the music industry was on January 9, 2001. That was the day iTunes went online. #GameChanger
But that is great news for the creative types. As a musician why would you sit and wait for those goons in pinstriped suites to sign you to an iron-clad record deal that will tie up your music and legal rights forever when you can do the same thing they can. You record your music and upload it to iTunes. You keep all of the profit. You also keep all of the profit from your merchandise sales. You can slap your logo on anything from T-shirts to trucker caps on print on demand online market place places like Zazzle. Check out ours with the Hollywood Rats!
Back in the day, there was a type of record deal called the 360. This type of record deal is where the record company took a percentage of EVERYTHING, thus the term 360. Now with the internet, Facebook, Soundcloud, Instagram, TikTok, Twitter, Snap Chat, and utilizing other social media outlets to engage your fans is an opportunity to build your brand for you and your band!
A funny true, but, sad story…
When I was a Hollywood talent agent I once represented a band that was a struggling group of 4 young guys. They all had days jobs and by night they’d rock the clubs on the famed Sunset Strip. I wanted them to concentrate solely on their music so I got them a Taco Bell commercial where they would each make enough money to quit their day jobs and concentrate on music. Behind my back, they had a band meeting without me. They voted to not “sell out” and decided they didn’t want to do the commercial. They told me their deciding factor was thinking, “What would Dylan do?” Dylan, as in Bob. I had to walk away from representing them because I only made my money when they made money. I sent them a little note that said BTW, you’re not Dylan!
If you are looking to become a rockstar or famous actor or writer let me know. I’d love to help you with my new Mr. Brick’s MYOB: Manage Your Own Business strategies.
You got this!
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